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Marketing and Sales

Consistency in Business: 7 focus areas

Consistency in business: 7 areas to focus on for growth

As a consumer, and as a business owner, you understand the importance of trust. I remember first hearing the statement “People do business with people they know, like, and trust.” at a business conference. I have heard it so often since that it has crossed over into “cringe-worthy” territory. However annoying, it is largely true. …

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Nine ways to use romance to grow your business

Nine ways romance can grow your business

The words “romance” and “business” aren’t often used together, because they conjure up illicit and tawdry love affairs at best, and at worst, harassment or the coercive extraction of sexual favors. However, when we consider “romance” in a more platonic sense, and focus on alternate definitions of the word, it is easy to see that …

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Using Visuals to Boost your Content

Using Visuals to Boost your Content

It is commonly understood that individuals learn best when the lessons are presented in their preferred learning style. The main learning styles are visual, auditory, and kinesthetic. Visual learners prefer to take in information when it is supplemented by images and graphs. Auditory learners like to hear information. Kinesthetic learners learn best when the lesson …

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